Don’t Follow Shaun Ross

Since being discovered on YouTube in 2008, model Shaun Ross has appeared in magazines, music videos, and TV shows—thanks to his unique look and original attitude. Growing up, Ross says in the first episode of “The Unfollowers”, a new online series by Farfetch.com that celebrates trendsetters in the fashion world, he felt like “a person who was completely different.” And today, though he has been accepted and is much beloved by the fashion industry, Ross is still striving to push boundaries. “I feel like I need to do more,” he says. “I need to do something different; I need to do something that someone else isn’t doing.” Watch the full video here: