BEAUTY

Purple Gaze

Eye-catching mascaras in a kaleidoscope of colors.

by Jane Larkworthy

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Photographer: Ben Hassett Stylist: Patrick Mackie

Yves Saint Laurent turned the beauty world upside down when he added cosmetics to his empire in 1978: From the outset, his shades were bright and in your face. The designer was also one of the first to inject colorful pigments into mascara—and, more than 30 years later, the trend is back. Chanel is expanding its mascara collection with navy Bleu and deeply aubergine Prune, to be followed by even more vibrant colors like yellow and aqua. Meanwhile, Saint Laurent returns to its roots in April with another extraordinary shade, Indiscreet Purple (pictured), for the launch of Volume Effet Faux Cils BabyDoll Mascara. “This is for someone who wants to stand out from the crowd,” says the company’s makeup creative director, Lloyd Simmonds.

The Best Beauty Looks

“What’s nice about a short cut is that you can balance the face with it,” Laurent Philippon says.

Read more about this style here.

“On the heels of the recent matte-makeup craze, a complexion that’s one step past dewy suddenly feels fresh.” Read more about this trend here.

Photographer: Santiago & Mauricio

“A smoky eye doesn’t have to be charcoal.” Read more about this beauty trend here.

“According to the stylist Duffy, a celeb favorite, the key to keeping things modern is to introduce just a touch of dishevelment.” Read more about this beauty trend here.

“In a dark shade like Mercier’s Brilliant Glacé in Rose Prism, seen here, a statement lip is achieved with a single swipe.” Read more about this beauty trend here.

“‘Guy was a major inspiration in my life,’ says the beauty mogul François Nars.” Read more about this beauty trend here.

“’None of the girls wanted to wash them off,’ said Gilbert of the jungle-cat markings, which she executed with stencils and colored powder.” Read more about this beauty trend here.

“’Makeup is about balance,’ Nars says. ‘When the eye makes a statement, the lips should be quiet.’” Read more about this beauty trend here.

“Today’s water-resistant makeup is not only unbudgeable but also light on the skin and easy on the eyes.” Read more about this beauty trend here.

“’I’m always looking for ways to make hair bigger,’ says Jimmy Paul.’And I’m always trying to adapt my pro tricks for real life.’” Read more about this beauty trend here.

Photographer: Ben Hassett Stylist: Patrick Mackie

“Yves Saint Laurent turned the beauty world upside down when he added cosmetics to his empire in 1978: From the outset, his shades were bright and in your face.” Read more about this beauty trend here.

Photographer: Ben Hassett Stylist: Patrick Mackie

“’A deep side part is really flattering because it frames the face and softens the forehead,’ Guido Palau says.” Read more about this beauty trend here.

Photographer: Erik Madigan Heck Styled: Felicia Garcia-Rivera

“’He wanted ‘techno butterflies,’explains the makeup artist Pat McGrath.” Read more about this beauty trend here.

Photographer: Erik Madigan Heck Styled: Felicia Garcia-Rivera

“After years of taming their tresses into submission with products, heavy-duty devices, and straightening treatments, women are embracing their curves again.” Read more about this beauty trend here.

Photographer: Amy Troost Stylist: Michelle Cameron

“‘Blonde’ is less an idée fixe and more an ever changing mood.” Read more about this trend here.

Photographer: Amy Troost Stylist: Michelle Cameron

“In an age of chalky foundations and thick concealers, YSL’s sleek brush-on pen delivered instant brightness.” Read more about this beauty trend here.

Photographer: Amy Troost Stylist: Michelle Cameron

“Here, in the form of a blown-out, go-for-broke pout on an otherwise freshly scrubbed face—has a transformative power. ” Read more about this beauty trend here.

“Given this season’s ubiquitous blasts of vibrant yellows, oranges, blues, and pinks on the runways, it’s no surprise that the Fauvist trend has extended to makeup.” Read more about this trend here.

Photographer: Plamen Petkov

“’A couple of seasons ago, the hair palette was pastel and cool,’ Aura Friedman says. ‘Now it’s about really warm rose and peachy blends.” Read more about this beauty trend here.

Photographer: Santiago & Mauricio

“’The hair looks almost like that of a statue,’ Teddy Charles says.” Read more about this beauty trend here.

Photographer: Santiago & Mauricio Stylist: Jane Larkworthy And Patrick Mackie

“’I like to play with makeup,’ Felicity Jones says. ‘It can help you experiment with different roles.’” Read more about this beauty trend here.

“’A fresh face with a red lip is timeless,’ François Nars says.” Read more about this trend here.

Photographer: Plamen Petkov

“By cutting into the hair, you allow it to move more naturally—and I love the way the ends turn out piece-y. The look is softer, fresher, more bohemian.” Read more about this trend here.

Photographer: Santiago & Mauricio
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Hair by Jimmy Paul for Bumble and bumble. Makeup by Hannah Murray. Model: Gertrud Hegelund at IMG. Manicure by Elsa Durrens for Chanel Beaute. Digital technician: Carlo Barreto at Beartrap Digital Media. Photography assistants: Ryan Garcia, Mike Lau, Pat Roxas. Special thanks to Root (Drive In) Studios.