Ashley Graham Calls Her New Revlon Campaign “Groundbreaking,” Because It Is
“The average American woman is a size 14 and if you ask me, lipstick does not have a size.”
Ashley Graham has just been named the newest face of Revlon.
It’s an impressive accomplishment for anyone, but the supermodel quickly used the opportunity to point out how rare it is for a plus size model to land a beauty contract. Graham told WWD, “Historically, curvy girls are not given beauty contacts. It’s kind of groundbreaking, because in my generation of models, this hasn’t happened yet. This is one of those moments where I’m over the moon, I cried a little.” She continued, “You’ve been slowly seeing [curvy] models pop up in makeup campaigns, but you haven’t heard of any actually signing contracts, and I think it’s because [companies] just want to get their feet wet. It’s like, ‘Hmmm, let’s try this bold curvy thing now and see if it’s real or see if it’s a trend. The average American woman is a size 14 and if you ask me, lipstick does not have a size.”
Joining alongside Graham in Revlon’s new “Live Boldy” campaign are models Adwoa Aboah, Imaan Hammam, Raquel Zimmermann and Wonder Woman actress Gal Gadot. And while the diverse group of women prompts a shift in the industry worth celebrating, to Revlon’s chief creative officer, Linda Wells, it’s more than just a campaign, it’s a movement. “There isn’t a male gaze, there isn’t a male presence in any of this — this is a women’s moment.”
How Kendall Jenner, Adriana Lima and More Models Are Staying Fit in 2018
Model Arizona Muse likes to go to Equinox and Xtend. She explains, “It’s like barre, but more extension than barre. It’s one of those workouts where you don’t sweat that much, you sweat a bit, but it’s not like circuit training where you are drenched in sweat. It is so effective—muscle toning, waist cinching, thigh shrinking, everything!”
French model Camille Rowe prefers a “spontaneous solo dance party” to a trip to the gym. “I always have music on at home and I’m always shaking a leg.” But she also likes yoga and walking. “I do yoga every morning. It’s become like a meditation to me,” she says. “I live on a hike so I’ll go for walks once or twice a day. I love an activity!”
Victoria’s Secret Angel Elsa Hosk loves to mix it up. She says, “My current combination is Dogpound, Flex Studios, and long runs on the weekend.”
Supermodel Ashley Graham likes to break a sweat at Dogpound, New York City’s trendiest gym.
New Zealand beauty Georgia Fowler loves to mix up her workouts saying,”I love working with trainers Joe Holder or Kirsty Godso. They both push me to the extremes and focus on HIIT and weight training. Though I’m still a sucker for a class, I love boxing, and pilates, so try to mix it up as much as possible.”
Model Jasmine Sanders relies on her trainer. “I love working out with my trainer Corey Calliet because he really drives me to push myself harder and harder every session,” she says.
For Kendall Jenner, it’s all about heat-infused workouts. “I feel like I get my best workout when I sweat a lot, so hot yoga is definitely my exercise obsession at the moment”.
Veteran Victoria’s Secret Angel and fitness lover Adriana Lima‘s go-to exercise? “Boxing.”
Brazilian beauty Lais Ribeiro is also a fan of the New York’s Dogpound and trains with personal trainer Kirk Myers.
Victoria’s Secret Angel Sara Sampaio is all about strengthening and toning at her favorite New York gym, SLT NYC.
