A rowdy, rebellious mix of rock and hillbilly music, rockabilly hit the airwaves in the 1950s and struck an immediate chord. Fans—mostly teens with a disdain for authority—were quick to adopt the look as well: the slick quiff and black leather of Elvis Presley, the printed shirts and popped collars of Gene Vincent. And though the genre’s popularity had waned by the ’60s, the style has had more than a few revivals over the years, most recently on the spring runways. What timing! From the wet hair and pushed-up sleeves at Altuzarra to the leather jackets and seditious attitude at Coach and Rodarte, in this political climate it all feels apt. “We shook the devil loose!” the rockabilly pioneer Carl Perkins famously exclaimed. Let’s do it again. Here, straight from W‘s March issue, fashion gets an attitude adjustment.
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From left: Coach 1941 jacket and earring; Equipment shirt; J Brand jeans; Falke socks; Fratelli Rossetti loafers. Kate Spade New York sweater; Marciano shirt; Guess jeans; Coach 1941 earring; Aerie bandanna; IRO belt; Falke socks; Fratelli Rossetti loafers. G-Star jacket; Karl Lagerfeld Paris shirt; Frame skirt; Coach 1941 bandanna; Zadig & Voltaire belt. Church’s loafers.
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From left: Judith & Charles jacket; J Brand shirt; American Eagle Outfitters jeans; Coach 1941 bracelet; Santoni shoes; stylist’s own belt. Diesel jacket; Equipment turtleneck; AG skirt; Planet Cowboy belt; (from top) John Hardy bracelet, Robert Lee Morris bracelet; Falke socks; Birkenstock shoes.
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From left: Zadig & Voltaire jacket; Joseph shirt; Les Copains trousers; Coach 1941 earring, bandanna, and bracelet; Camper boots; stylist’s own belt. Frame jacket; Leon Max Collection shirt; Philipp Plein skirt; Coach 1941 bandanna and bracelet; MCM Worldwide bag.
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From left: IRO jacket; Coach 1941 dress, earring, bandanna, and bracelet; Eres briefs; Golden Goose Deluxe Brand boots. DKNY sweater; Zadig & Voltaire shirt; Kenzo skirt; Coach 1941 earring; IRO belt. Anna Sui dress; Isabel Marant corset belt; Coach 1941 bracelet.
Hair by Edward Lampley for Phyto at Bryant Artists; Makeup by Kristi Matamoros for Chanel at Frank Reps; Manicures by Dawn Sterling for Dior at Mam-NYC; Models: Isabella Ridolfi at DNA Model Management, Elizabeth Davison at Elite, Zuoye at Muse Management; Special thanks for Feather Creative
