CULTURE

Behind the Scenes of Liu Wei’s Max Mara Collaboration

by Alix Browne

Max Mara - November 2016
Photographs by Jeff Yiu, Styled by Yoyo Yao; Hair by Chen Feng at the fur studio; Makeup by Christopher Bu.

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Photographs by Jeff Yiu, Styled by Yoyo Yao; Hair by Chen Feng at the fur studio; Makeup by Christopher Bu.

Dresses and clutch from his capsule collection for Max Mara.

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Photographs by Jeff Yiu, Styled by Yoyo Yao

The artist Liu Wei, in his studio in Beijing, with pieces of his set for the Max Mara runway show.

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Photographs by Jeff Yiu, Styled by Yoyo Yao

Liu’s paintings are conceived digitally.

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Courtesy of Max Mara

Liu and Max Mara creative director Ian Griffiths (from left) at Liu’s former Beijing studio this past spring.

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Courtesy of Max Mara

Liu, his studio manager, Li Bowen, and Griffiths, at the show space in Shanghai.

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Photographs by Jeff Yiu, Styled by Yoyo Yao

Liu’s set for the Max Mara runway show in December will incorporate the materials he uses in 
his artwork.

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Photographs by Jeff Yiu, Styled by Yoyo Yao

Completed paintings in the studio.

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Photographs by Jeff Yiu, Styled by Yoyo Yao; Hair by Chen Feng at the fur studio; Makeup by Christopher Bu; Hair by Chen Feng at the fur studio; Makeup by Christopher Bu; Models: Dylan Xue at Huayi Brothers Fashion Group, Xie Xin at SMG model management; On-Set Producer: Sherry Ma; Lighting By Elephoto Studio; Fashion AssiStant: Michelle Zhao; Production assistant: Lv Huanhuan.

A model in Liu Wei’s studio, wearing a jacket and skirt from his collection for Max Mara.