CULTURE

Why Cara Delevingne Has More Followers Than Drake and Lady Gaga

by Emilia Petrarca

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At the age of 23, Cara Delevingne has almost 30 million Instagram followers. Why? “Unlike your typical model posts, hers are consistently goofy—she is not offering glimpses of the glamorous life,” writes W magazine editor at large Lynn Hirschberg in her profile of the cover star. “Instead, Delevingne is interested in using social media as a direct and honest connection to her public.” She’s a master of memes, “bog eyes,” and has friends in high places like Kendall Jenner — they go by “CaKe.”

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Photo by @caradelevingne.

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Photo by @caradelevingne.

Delevingne’s selfies give Mona Lisa a run for her money.

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Photo by @caradelevingne.

It’s no surprise that she and Kendall Jenner bonded. So much so that they have their own nickname: CaKe.

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Photo by @caradelevingne.

Delevingne’s real life sister, Poppy Delevingne, also has a huge following. It must run in the family.

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Photo by @caradelevingne.

Delevingne is friends with everyone.

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Photo by @caradelevingne.

Even Karl Lagerfeld.

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Photo by @caradelevingne.

She’s also a lover of all animals.

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Photo by @caradelevingne.

And master of memes.

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Photo by @caradelevingne.

She uses her following for good and not evil.

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Photo by @caradelevingne.

Watch out, Delevingne is taking over the social media world, one follower at a time.